Salon & Barbershop Management

Software Built for Makeup Artists and Studios

Makeup artists juggle bridal parties, event bookings and product kits that need restocking. SoftBela keeps appointments, checkout and product stock organized on any device.

Event-length bookings

Schedule bridal parties and event sessions with realistic durations so no client is rushed before a big day.

Kit product tracking

Track foundation shades, brushes and consumables used across bookings with low-stock alerts.

On-site or studio checkout

Take payment by cash, card, mobile money or split payment whether you are on location or in studio.

Client preference notes

Save skin type, preferred look and past bridal trial notes so return clients get consistent results.

Scheduling for bridal parties and events

Makeup artists often book full bridal parties, where the bride, bridesmaids and mother of the bride each need a slot, all finishing before a fixed event time. SoftBela's calendar lets you set individual durations per booking type, whether it is a quick event touch-up or a full bridal trial, and stack multiple bookings for the same event without losing track of the finish time. The public online booking page lets clients request the type of session they need, and no-show tracking flags clients who cancel bridal trials at short notice, which is common in this line of work.

Custom durations for trials and event bookings
Multiple bookings grouped by event
No-show tracking per client
Public booking page for session requests

Checkout wherever the booking happens

Makeup artists frequently work on location at a client's home, hotel or venue, not always from a fixed studio. SoftBela's point of sale records the transaction with the payment method used, whether cash, card, bank transfer, mobile money or a split payment, regardless of where the booking took place, since it is web-based and works from any device with a browser. This means a bridal booking paid partly in cash and partly by mobile money on the wedding morning is recorded the same way as a studio session. A4 invoices can be issued for clients who need one for event budgeting.

Payment recorded from any browser or device
Cash, card, bank transfer, mobile money
Split payments for on-location bookings
A4 invoices for event clients

Tracking kit products and consumables

A makeup artist's kit includes foundation shades, brushes, lashes and disposable applicators that get used up differently depending on the season, with weddings and events peaking at certain times of year. SoftBela's inventory module tracks these products and consumables, recording stock movements as items are used or restocked. Low-stock alerts warn before a popular foundation shade runs out ahead of a busy wedding season. Supplier records are kept alongside each product, making it easier to reorder specific shades or brushes without searching through old messages or receipts for supplier details.

Client notes for consistent bridal results

Bridal clients often book a trial session weeks before the wedding, and the artist needs to remember exactly what was agreed for the final look. SoftBela's customer CRM stores notes and visit history per client, including skin type, preferred products or shade matches from a trial, so the final event day session matches what the client approved. Customer segments can group clients by event type, such as bridal versus editorial bookings, helping artists plan busy wedding season weekends around confirmed clients rather than relying on memory or scattered notes.

Notes on skin type and shade preferences
Visit history linking trial to event day
Customer segments by booking type

Reports for a seasonal freelance business

Makeup artistry income often swings heavily with wedding season and event calendars, so understanding revenue patterns matters for planning. SoftBela's reports show revenue by booking type and time period, helping identify whether bridal work or smaller event bookings make up most of your income in a given month. Profitability reports weigh revenue against expenses like kit restocking costs. Artists who run a small studio with additional staff can track staff schedules and commission alongside their own bookings, keeping everything in one system rather than juggling separate tools for solo and studio work.

Frequently asked questions

Can I book a full bridal party with different session times?

Yes. You can create multiple bookings tied to the same event, each with its own duration, so the bride, bridesmaids and others are scheduled to finish in time for the event, and you can see the full party's schedule at a glance.

Does SoftBela work for on-location makeup bookings, not just a studio?

Yes. SoftBela is web-based, so checkout and scheduling work from any device with a browser, whether you are at a hotel, a client's home or a fixed studio, and payments are recorded the same way regardless of location.

Can I keep notes on a client's shade match from a bridal trial?

Yes. The customer CRM stores notes and visit history per client, so details from a bridal trial such as shade matches or preferred products can be reviewed before the final event day session for consistent results.

Is the 48-hour free trial available for freelance makeup artists?

Yes. Freelance artists and small studios can start a 48-hour free trial with full access to booking, checkout and inventory tools. After the trial, the platform is $20 a month with no setup fee, cancel anytime.